JURA turns 90
90 years of innovation, tradition, quality and design.
The JURA brand has stood for the highest quality, pioneering innovation, first-class design and sustainability in practice since 1931
“‘JURA products simply last longer.’ For decades customers have been telling us this again and again, and it reflects our philosophy both in the past and today. Making smart use of precious resources is a mindset and an important aspect of our brand values. It forms the basis of everything we do. We’ve refined this approach over the decades and it is our legacy to the future.”
Meet the new Z10
A masterpiece of Swiss engineering, the new Z10 doubles the range of specialty coffees. At the touch of a button it prepares the full spectrum of hot drinks from intense espresso to on-trend flat white.
It also opens up a whole new dimension in the enjoyment of coffee with the introduction of cold brew specialties. This is made possible thanks to the Product Recognizing Grinder (P.R.G.), which recognizes the chosen specialty and instantly and precisely adjusts the fineness of grind accordingly.
In addition, JURA has developed the pioneering Cold Extraction Process – a quite literally refreshing innovation. In this process, cold water is slowly pulsed through the freshly ground coffee under high pressure. The result is a completely new way of experiencing coffee – refreshing, energizing and with a wonderfully balanced aroma.
This outstanding premium coffee machine features a double-speed 4.3” touch display and the Blue Crystal Rotary Switch. Thanks to the Specialty Selection menu and artificial intelligence, it’s exceptionally easy and intuitive to use.
The technology quantum leap is also reflected in the sculptural design. The convex-concave front panel is visible proof of attention to detail and absolute manufacturing precision. Its high quality makes the Z10 a statement of excellent taste.
JURA coffee machines are associated with the best coffee quality, simple operation and stunning design. Enjoy a range of speciality coffees at the touch of a button with JURA – always freshly ground, not capsuled.